Procrastination

The biggest enemy of success in business is waiting for a better time to get started.

I received a distressing e-mail recently from a business owner who I had been talking to a year ago about the state of his business.

Back then, he had said to me, “Peter, I know what I need to do. I know I have to do something. I can see that I need your help, but I’m not ready yet. Maybe next week, I’ll give you a call.”

Now, fifty one weeks later, his circumstances have deteriorated drastically, and he is still waiting for the right moment to get started. How often do we hear stories like this one being told?

Time after time, people first pay attention to the seemingly “urgent” concerns that they have to get out of the way, before they feel that they can begin to focus on the really important things.

Getting the foundational elements right in a business prevents so much heartache down the track.

When is the best time to get going? NOW is always the best time!

I think procrastination must be one of the worst human traits we all suffer from. It wastes so much of our time and effort, and often leads to ruin.